Your expertise, distributed. 118 pieces in 10 days.

For experts whose expertise is deep but whose LinkedIn is silent. We mine everything you've already built — website, podcasts, courses, talks — then ship 60 LinkedIn posts, 30 X posts, 15 Instagram captions, 8 newsletter issues and 5 blog outlines in your voice. Plus 33 supporting assets. 38 deliverables total. Yours forever.

Built for you by Syxo

$2,997
$1,497
Founder pricing, first 3 builds only. Standard price $2,997. Delivered in 10 working days.
2 of 3 founder slots remaining

You're the most qualified voice in your niche. And the quietest.

You have the degree, the certification, the track record, the client list, the course, the website, the podcast. You can run circles around every "LinkedIn thought leader" in your space.

You've posted five times this year.

Every day, someone with less expertise posts something shallow and gets 10,000 views for it. You see it. You know you could explain the same thing better. And you still don't post.

"I wasted six months perfecting my brand identity before making my first penny." LinkedIn post, quoted in Syxo pain points research, March 2026.

Three things keep experts silent: a blank page is intimidating even when you're an expert; "what are my pillars" feels harder than "what's a simple answer to this question"; and writing a first post from scratch takes two hours you don't have.

The Content Launch turns your existing expertise into a 4-month distribution system.

Everything you need to post about is already written somewhere: your website, your podcast, your course materials, your bios, your old talks. We mine all of it, extract the 5 pillars that let you talk about your niche without running dry, then ship 118 pieces in your voice across LinkedIn, X, Instagram, newsletter and blog. You get the voice prompt and custom GPT to keep generating forever, plus the monthly refresh prompt so post 119 onwards takes minutes, not hours.

Thirty-eight assets. One hundred and eighteen ready-to-publish pieces. Yours forever.

Seven tracks. Each track replaces a different vendor (content strategist, ghostwriter, SEO consultant, video transcriptionist, audience researcher, agency). Foundation, research, content engine, multi-platform deployment, systems, long-game assets, and wrap-up. No subscription, no lock-in, no recurring fee.

Track 01 — Foundation: voice, expertise, engine
01

20-Minute Founder Interview

Recorded. Structured to capture what doesn't show up in your written materials: how you actually explain things in conversation, your voice rhythms, the stories you reach for. Becomes voice-training data on top of the audit.

$297 value
02

Expertise Audit

Deep read of your website, podcast transcripts, bios, courses, talks, long-form writing. Output: a 6 to 8 page map of every theme, differentiator and signature insight in your existing materials.

$997 value
03

5 Content Pillars + Roadmaps

Themes you can post against for a year. Each pillar with a 3-month editorial roadmap, angle bank, ideal formats, and how each ties to your offer.

$797 value
04

Voice Profile

The "this but not that" reference doc. Words loved, words banned, tone-by-context matrix, signature moves. Built from interview + audit synthesis.

$297 value
05

Voice Prompt

500 to 800 words, mechanically specific. Paste into ChatGPT, Claude or Gemini. AI writes in your voice for that session. Yours forever.

$297 value
06

Custom GPT (Your Voice)

Fully built custom GPT trained on your writing and expertise. Knowledge files included. Share with your team. Use anywhere. No prompt pasting required.

$997 value
Track 02 — Research: strategic context
07

Audience Voice Analysis

Where your audience actually hangs out, what they ask, how they phrase questions. Pulled from Reddit, communities, podcast comments, peer creators. Feeds your tone matrix.

$397 value
08

Competitive Voice Audit

5 expert voices in your niche analysed: how they sound, what they cover, where they over-index, where they're silent. Gap analysis you can lean into.

$497 value
09

Topic Universe Map

SEO + intent keyword research across your space. Search volumes, semantic clusters, content gaps. Every blog outline mapped to a cluster you can rank for.

$497 value
10

Engagement Pattern Playbook

What's worked for comparable expert voices in your niche: hook archetypes, post lengths, content types that drive saves vs. comments vs. follows. Scaled into "do more of X" rules.

$297 value
11

One-Page Brand Guide

Voice + pillars + tone matrix + audience on a single reference sheet. Hand to any future writer, VA or agency and they're up to speed in 5 minutes.

$197 value
Track 03 — Content Engine: 118 ready-to-publish pieces
12

60 LinkedIn Posts (90-Day Calendar)

Three months of LinkedIn at typical posting cadence. Each post mapped to a pillar, hook archetype and content type. Voice-locked. Anti-pattern checked. Ready to schedule.

$1,497 value
13

30 X Posts

Some originals, some repurposed from your LinkedIn batch. X-voice variant applied. Sharper, shorter.

$597 value
14

15 Instagram Captions

Warmer, visual-context register. Captions ready, you supply the visuals (or your designer does).

$297 value
15

8 Newsletter Issues

Subject line, body, sign-off. Longer, more reflective register. Two months of newsletter ready.

$797 value
16

5 Blog Post Outlines

SEO-optimised long-form outlines mapped to high-intent keywords from the topic universe map. Headline, H2 structure, key points per section. Ready for you (or a writer) to flesh out.

$497 value
17

100-Hook Library

Across 7 archetypes (contrarian, personal specific, quantified curiosity, reframe, confession, pattern call-out, question). Voice-calibrated. Seeds every future post.

$497 value
18

Repurposing Prompts (6 Formats)

LinkedIn into X tweet, X thread, IG carousel, newsletter, blog, YouTube short. One winning post into ten cross-platform pieces in 20 minutes.

$497 value
19

Batching Workflow + Monthly Refresh

The 2-hour weekly batching workflow Syxo uses to run Syxo, plus a monthly refresh prompt that generates 30 fresh posts using your pillars in 10 minutes.

$797 value
Track 04 — Platforms: multi-channel deployment
20

Voice Variants × 5

Sub-prompts for LinkedIn, X, Instagram, newsletter and blog. Each calibrated against existing samples on each platform. Stops your voice flattening across channels.

$497 value
21

LinkedIn Profile Rewrite

3 headline options, full 6-block About section, Featured section plan. Conversion-aware. Voice-locked.

$497 value
22

Cross-Platform Profile Suite

X bio, Instagram bio, email signature plus short and long author bios. Every profile, voice-locked.

$397 value
23

Author Bio Variants

50-word, 150-word, conference-format, podcast-guest format. For when you're invited on a panel, on a show, or quoted in a publication.

$297 value
Track 05 — Systems: leverage your existing assets
24

Voice Violation Detector

Paste any draft. Get back a flag list. Stops voice drift before it ships.

$197 value
25

Comment Opportunity List

50 specific accounts in your niche curated for weekly commenting. Adjacent audiences, not direct competitors. Hand-picked, not algorithmic.

$397 value
26

Comment Reply Prompt

Generator with 4 reply types (supporter, challenger, curious, distributor). Turns commenting from admin into your cheapest audience-growth lever.

$197 value
27

Podcast-to-Post Prompt

Turn podcast episodes or guest appearances into 5 LinkedIn posts in your voice each. One episode = a week of content.

$297 value
28

Course-to-Post Prompts

Repurpose existing course content, bios and case studies into threads and standalone posts. Mine your back catalogue, indefinitely.

$297 value
29

Email Newsletter Adaptor

Prompt that reshapes one LinkedIn post into a newsletter format. Double your content output without doubling your time.

$197 value
Track 06 — Long Game: assets you'll use for the next year
30

Lead Magnet Concept + Outline

The opt-in offer that captures your audience as it builds. Concept, headline options, content outline, bridge to your paid offer.

$497 value
31

Newsletter Starter Sequence

5-email welcome flow for when subscribers join your list. Hooks, builds trust, sets up your first paid offer. Voice-locked.

$497 value
32

Sales Asset Starter

Services page or landing page draft for your offer. Hero, problem, solution, proof, CTA. Edit and ship.

$497 value
33

VA / Future-Hire Onboarding Doc

Single doc that gets a content VA up to speed in 30 minutes. Voice prompt, sample bank, do/don't matrix, approval workflow.

$297 value
34

60-Day Recalibration Playbook

Step-by-step doc you run yourself at day 60 using your next 20 posts. Compares baseline to refresh, updates the prompt, ships v2.

$297 value
35

90-Day Strategic Review Playbook

Pillar-by-pillar review at day 90: which pillars drove engagement, which dragged, where to double down. Self-serve, written walkthrough.

$297 value
Wrap-up
36

Hosted Handoff Page

Private URL on syxoai.com indexing all 38 assets. Navigate, copy, reference for as long as you use the system. Your single source of truth, forever.

$297 value
37

Written Walkthrough Doc

Annotated guide through every asset. How to use, when to use, common pitfalls. So the pack arrives with context.

$197 value
38

48-Hour Revisions + 30-Day Email Support

One round of regeneration covered in the price. After delivery, 30 days of direct email support for any tuning, drift or follow-up question.

$397 value
Add it all up:
Total stacked value
$17,580
Standard price: $2,997
Today, founder pricing:
$1,497
Save $1,500 off the standard price. First 3 builds only. 2 slots remaining.

Why so far below total value? Your existing expertise is the input — we don't have to invent material, just mine, structure and voice-lock it. AI handles the heavy lifting, so the marginal cost of stacking every asset is near zero. We pass the saving on. Founder pricing closes once 3 buyers confirm.

Why $1,497 one-time beats Pressmaster, ghostwriters, and agencies.

Option Cost What you own after Time to 20 posts
LinkedIn ghostwriter$5,000 to $10,000 per month, ongoingNothing. Stop paying, content stops3 to 4 weeks per month
Content agency$5,000 to $15,000 per monthNothing. Retainer model4 to 8 weeks
Freelance content strategist$3,000 to $8,000 one-offStrategy doc. No posts. No prompt. No GPT.4 to 6 weeks
Fractional CMO (3 months)$9,000 to $30,000Strategy sessions. No shippable artefacts.8 to 12 weeks
Pressmaster Leader (DIY AI platform)$96/mo ($1,152/year). Agency tier $199+/mo.Subscription access. You generate the posts yourself inside the tool. Stop paying, access stops.Instant access, hours of setup, weeks to produce 20 decent posts yourself
The Content Launch (founder pricing)$1,497 one-time (reg. $2,997)38 assets + 118 ready-to-publish pieces + custom GPT + multi-platform voice system. Forever.10 working days

Rough math. Founder pricing of $1,497 is less than 16 months of Pressmaster Leader, and we deliver 118 ready-to-publish pieces (4 months of cross-platform content) Pressmaster would make you produce yourself. Against a mid-tier ghostwriter at $7,500 per month, payback is under a week — and the ghostwriter wouldn't give you 118 pieces in any month, ever. Unlike any subscription tool, every asset stays yours forever.

Who we've built this for already.

A CFA running a financial learning centre

Deep expertise. Extensive website content. 5 LinkedIn posts in 12 months. Identity protected. April 2026.

The prototype Content Launch prospect. CFA qualified. Runs a financial education business with significant on-site content and trading tools, but fewer than five LinkedIn posts in the last year. The expertise was already there. Just nowhere his future clients could find it.

We ran the audit on his website and materials. Extracted 5 pillars (market structure, behavioural finance, risk framing, trading discipline, educational content for retail traders). Then shipped sample posts in his voice. The demo went out mid-April. Response pending.

Why this is the prototype: CFA-level expertise plus near-zero distribution is the exact shape The Content Launch solves for. The bottleneck was never knowing what to say. It was the activation energy of the first 20 posts.

Named case studies with permissioned testimonials publish May 2026. If you want to see the full sample pack from this build before you buy, ask on the intake call.

Ten working days. Four phases. One 20-minute interview.

01

Interview + Audit

Day 0 to 1. 20-minute founder interview. You send links to everything on record (website, podcasts, courses, talks, bios). We run the expertise audit and draft the 5 pillars.

02

Research

Days 2 to 3. Audience voice analysis. Competitive voice audit (5 experts). Topic universe map. Engagement pattern playbook. Voice prompt calibrated, custom GPT built.

03

Content Engine

Days 4 to 7. 60 LinkedIn posts. 30 X posts. 15 Instagram captions. 8 newsletter issues. 5 blog post outlines. Hook library, repurposing prompts, batching workflow.

04

Systems + Deliver

Days 8 to 10. Profiles, systems, long-game assets. Private hosted handoff page. Written walkthrough. 48-hour revision window opens. 30 days of email support starts.

The Content Launch Guarantee

If the pillars or voice are off, you keep everything and get refunded.

After delivery and the 48-hour revision window, if the pillars do not fit your niche or the voice still doesn't sound like you, we refund every penny and you keep every asset. The voice prompt, the custom GPT, the 20 posts, the brand guide, the generators. All of it. No clawback. No clauses.

We're confident enough in the method to eat the cost of being wrong.

Who this is and isn't for.

Right fit

  • Deep expertise, light distribution (5 to 30 LinkedIn posts total)
  • Website, podcast, course, or written materials already exist
  • You're a consultant, coach, CFA, lawyer, doctor, founder, or specialist
  • You've considered a LinkedIn ghostwriter at $5k to $10k per month
  • You want to launch a content engine, not outsource writing forever
  • You can approve 20 posts in one afternoon

Not the right fit

  • You already post 3+ per week (see The Voice Build)
  • You have zero content on record anywhere (see The Brand Build)
  • You want someone to post for you ongoing (see Content Engine retainer)
  • You need paid social, ads, or SEO strategy as well
  • You're buying for a team of 5+ executives (custom pricing)
2 of 3 founder slots remaining

Book the build.

One-time payment. No subscription. No lock-in. You own everything.

$2,997
$1,497
Founder pricing. Save $1,500 off the standard $2,997 price. First 3 builds only. USD. Invoiced after intake call.
Claim a Founder Slot

48-hour revision included. Full refund if pillars or voice off, and you keep everything. Delivered in 10 working days.

Frequently Asked Questions

What do I get for $1,497?

Thirty-eight assets with a stacked value of $17,580, plus 118 ready-to-publish pieces. Foundation (20-min founder interview, expertise audit, 5 pillars + 3-month roadmaps, voice profile + prompt, custom GPT). Research (audience voice analysis, competitive voice audit, topic universe map, engagement playbook, brand guide). Content engine (60 LinkedIn posts, 30 X posts, 15 IG captions, 8 newsletter issues, 5 blog outlines, 100-hook library, repurposing prompts, batching + monthly refresh). Platforms (voice variants × 5, LinkedIn rewrite, cross-platform profile suite, author bios). Systems (voice violation detector, comment opportunity list, comment reply prompt, podcast-to-post, course-to-post, newsletter adaptor). Long game (lead magnet concept, newsletter sequence, sales asset starter, VA onboarding, 60-day recalibration, 90-day review). Plus private hosted handoff page, written walkthrough, 48-hour revisions and 30 days email support. Standard price $2,997. Founder pricing $1,497 for the first 3 buyers.

How long does it take?

Ten working days from the 20-minute founder interview. Days 1-3 are research (expertise audit, audience voice, competitive landscape, topic mapping, voice and GPT). Days 4-7 are the content engine (118 pieces across 5 platforms). Days 8-10 are profiles, systems, long-game assets and handoff. The 48-hour revision window opens on delivery.

Why the $1,500 off?

The first 3 buyers are founder clients. They pay $1,497 instead of the $2,997 standard in exchange for a written testimonial and permission to publish the build as a named case study once delivered. Once 3 slots fill, pricing returns to $2,997.

Why 60 LinkedIn posts and 118 pieces total?

60 LinkedIn posts is roughly 90 days at typical posting cadence. Plus 30 X posts, 15 IG captions, 8 newsletter issues and 5 blog outlines means 118 pieces across 5 platforms — about 4 months of cross-platform content. Enough runway to build rhythm before content becomes a job again. The voice prompt, custom GPT and monthly refresh prompt then keep generating after delivery.

What counts as "expertise" for the audit?

Anything on record: your website, podcasts, YouTube transcripts, courses, bios, old blog posts, LinkedIn bio, conference talks, case studies. The more material the better, but we can build from as little as a detailed website plus the 20-minute founder interview.

How is this different from hiring a LinkedIn ghostwriter?

Ghostwriters charge $2,000 to $10,000 per month ongoing. You get posts but not the system. Stop paying, content stops. The Content Launch delivers the voice prompt and custom GPT you own forever plus 20 posts. After month one you can hire a VA for $15 per hour to generate more using the prompt. Cost parity breaks around month two.

Who picks the topics?

We propose the 5 pillars based on the expertise audit. You approve or redirect them. The 20 posts are distributed across the pillars. You see every post before it's handed over and can ask for regenerations.

Can you take over my LinkedIn and post them too?

Not on this offer. The Content Launch delivers the 20 posts in a Notion or Google Doc ready for you to schedule. For ongoing posting support, add the Content Engine retainer ($1,997 per month).

What if my niche is super technical and I want to check quality before buying?

Mention this on the intake call. We'll generate one sample post from your materials before you pay anything. If it's not the level of precision you need, we don't proceed.

Still thinking?

Book a free 20-minute call. Tell us what you've built. We'll tell you if this is the right offer or if you should start with The Voice Build instead.

Book Your Call